This New Hangout Spot in the East Brings Together Food, Art, and Play in One Hub

 

From global bites and steaming hot pot to bold mural backdrops and barkada game nights, this East-side hub is built for every kind of hangout.

Foodies, art lovers, and gamers—this new hangout spot in the EAST has something for every squad.

From Neapolitan pizza and Okinawan steak to billiards showdowns and art-filled corners, the new East Wing at SM City East Ortigas is more than just a foodie playground—it’s a vibrant hangout spot. Whether you’re a foodie chasing global flavors, an art enthusiast hunting for Instagram-worthy backdrops, or gamers up for friendly matches at the Game Park, this East-side destination brings together passions in one stylish space.

For the Art Squads: The Glow-Up by Kiefsix

Adding to the cool factor? Manila-based illustrator and creative director Kiefsix (Kiefer Indiongco) transformed blank walls into massive, colorful murals. His basketball-inspired, bold designs turn the East Wing into an open gallery, making it as much an art crawl as a hangout hub. And with EYO, a fun, sun-inspired character also designed by Kiefsix, visitors get a playful guide through the space—always selfie-ready and Insta-friendly.

For the Foodies: A Passport of Flavors

The East Wing lineup reads like a culinary world tour:
Paris Baguette – Bakery brand from South Korea serving pastries and cakes.
Hoshino Coffee – Signature hand-dripped coffee and soufflé pancakes from Japan.
Du Hsiao Yueh – Taiwan’s iconic Dan Zai noodles.
Jiangnan Hot Pot and Grill – Authentic Chinese broths, meats, and sauces made for sharing.
Rossopomodoro – Neapolitan pizza and pasta straight from Italy.
Yappari Steak – Black Angus beef grilled on lava stones from Mount Fuji in Okinawa, Japan.
Nanyang – Singaporean staples like laksa and kaya toast.
Eat Pizza – Giant K-style pizza slices made for photos.
Kenangan Coffee & Zus Coffee – Bold brews from Indonesia and Malaysia.
BEBANG’s Halo-Halo – Fifteen playful takes on the Filipino classic.
And that’s not the full spread—you’ll also find crowd-pleasers like Sumo Niku, Pancake House, Mesa, French Baker, Super Bowl of China, Yummy Mala Pot, Yococo, Coco Fresh, Smashing Lemon, NYFD Fries, Gang Gang Chicken, and more. Basically, it’s your foodie passport without ever leaving Pasig City.

For the Gamers: Chill + Play at the Game Park

If your squad is equal parts foodie and gamer, the East Wing Foodcourt + Game Park is your sweet spot. After fiery Thai plates from Thaiwadee, ramen bowls from Buchiton, or K-cravings from Seoul Yummy, head to the Game Park to unwind with billiards, darts, or karaoke. It’s the ultimate fusion of dining and play—a barkada bonding formula that works every time.

And yes, other Food court staples also join the party: Sizzling Plate, Dingers, TEXMEX, Hey Fried Rice, Lechon Belly Kitchen, Potato Corner, Kohi Manju, Barcada and more.

Why It’s the Spot for Every Squad

Here’s the thing: the East Wing isn’t just about food—it’s about making memories across passions. Coffee runs, mural selfies, barkada hotpot nights, or game-time showdowns—it’s the kind of place that adapts to your vibe. And with EYO around to brighten every visit, the East Wing becomes the go-to hub for every squad in the East.

Ready to Hangout Here? Snap your mural selfies, discover your next foodie obsession, hit your game streak, and let EYO show you the brighter side of the East.

SM City East Ortigas – East WingFollow along: #HangoutHereAtSMEast | #HangoutWithEYO

Art Takes Over SM Supermalls with “Art for Everyone”!

SM Supermalls continues its unwavering support for Filipino artistry with the nationwide launch of Art for Everyone—a month-long celebration of creativity, culture, and community across 18 malls this July.

Building on the remarkable success of the 2024 Art Market, which earned the prestigious Gold Stevie® Award for Innovation in the Use of Events, SM Supermalls continues to elevate its commitment to championing the local art scene. Last year’s Art Market featured over 1,200 Filipino artists and showcased more than 4,000 artworks, providing a platform that not only celebrated local creativity but also offered meaningful support to emerging and established artists alike.

The overwhelming success of the event sparked renewed enthusiasm within the community, with many of last year’s participating artists eager to return, a testament to the event’s impact and SM’s growing role as a catalyst for Filipino creative expression.

Ilonggo artists (L-R) Joel Ferraris and Joy Fernando at last year’s SM Art Market in SM City Iloilo.

Now, Art for Everyone expands that vision. This year’s initiative transforms participating malls into vibrant art destinations, where both well-known and budding local artists can exhibit to sell their works, engage with new audiences, and contribute to a flourishing creative community.

 

Vibrant works of art at SM Megamall.

Art for all ages at SM Aura. 

Throughout July, guests can immerse themselves in a rich artistic expression — from paintings, photography, and prints to digital art, mixed media, and sculpture—all proudly created by homegrown talent. The program invites art enthusiasts of all ages and backgrounds to explore and celebrate Filipino creativity.

 

Discover various mediums of art at SM’s Art for Everyone!

Art for Everyone is more than just an art fair—it’s a celebration of the imagination, passion, and skill of local artists. Whether you’re a seasoned collector, a budding artist, or someone looking to discover a new favorite artist, there’s something here for you.

 

Feast your eyes on Art for Everyone at 18 malls nationwide.

Participating malls and schedules:
*Visit your favorite SM mall’s social media for up-to-date information:

● SM City Clark – July 1 to 14
● SM J Mall – July 1 to 14
● SM Lanang – July 7 to 16
● SM City Baguio – July 13 to 26
● SM Seaside City Cebu – July 14 to 31
● SM City Sorsogon – July 15 to 28
● SM City Iloilo – July 15 to 31
● SM City Bacolod – July 15 to 31
● SM Center Dagupan – July 16 to 30
● SM City Baliwag – July 18 to 31
● SM City Dasmariñas – July 20 to 27
● SM CDO Downtown – July 20 to 30
● SM City Santa Rosa – July 21 to 27
● SM Center Angono – July 21 to 31
● The Podium – July 22 to 27
● SM City North EDSA – July 25 to 31
● SM Aura – August 15 to 24

Be part of this dynamic celebration of art! Visit participating SM malls, browse the incredible works on display, and discover your new favorite artist. Spark inspiration, ignite your own creativity, and share the experience with family and friends.

For more details and updates, visit https://www.smsupermalls.com. Don't miss this chance to immerse yourself in creativity and be inspired.